Case Approach?
Parker Meridian Consulting applies a systematic approach to strategic realization:

Industry – Parker Meridian define the industry and market sectors our clients should compete in and divest from. Industry factors we analyze, through primary research, include market sizing, market segmentation based on purchasing behavior, characterizing market trends or change, and identifying the “core” sustainable opportunities.

Competitive Parker Meridian define how our clients should compete in their respective industry and market sectors. In contrast to the industry strategy, the competitive strategy requires a profound understanding of the external environment and an objective appraisal of organizational resources. We perform a detailed analysis that identifies the target markets and determine how our client will maintain a sustainable competitive advantage in such markets. This may require looking “out of the box” at alliances, including competitors, customers, and suppliers. Specifically, our competitive strategy translate to:

• Quantifiable objectives relating to products and target market segments
• Strategies describing how objectives are to be achieved including finance, development, marketing, management and alliances
• Risk management for the objectives and strategies

In the end, Parker Meridian will architect a formulation strategy that delineates how our client will realize the competitive strategy and objectives. This business architecture defines explicitly how our clients should structure management, processes and technology to achieve an inherently agile and competitively sustainable organization.